
5 “niche” social media platforms that could transform your business
When it comes to social media, your brand is probably on the “big four” platforms: Facebook, Instagram, Twitter and LinkedIn. And for good reason – your…
When it comes to social media, your brand is probably on the “big four” platforms: Facebook, Instagram, Twitter and LinkedIn. And for good reason – your…
By now, you’re probably familiar with TikTok, the super-popular (as in 1 billion active monthly users) video-sharing platform. While TikTok was originally a Gen Z thing,…
With 2020 approaching, many organizations are worried about what the new decade will hold for their digital strategies. While it’s easy to feel overwhelmed by all…
Chances are your business or organization needs to talk to people in the outside world. So why not meet those people where they are spending their…
In the complicated world of social media marketing, knowing which platforms attract which sectors of the population is critical to success. Katie Lebel, assistant professor in…