
How to tackle virtual event marketing in 2021
It’s no secret that virtual event marketing has completely transformed over the past two years. COVID-19 forced organizations, brands and teams to completely rethink event planning….
It’s no secret that virtual event marketing has completely transformed over the past two years. COVID-19 forced organizations, brands and teams to completely rethink event planning….
Last week we covered how social media monitoring can give you insights into how to become more useful to your audience and how to gauge how…
For any organization looking to connect with a wider audience, influencer marketing has evolved into an incredibly popular tactic. One sponsored social media post can do…
Businesses that use social media in their marketing are quickly learning the value of using “influencers” to increase reach. But how do they know the influencers…
Measuring the return on investment (ROI) on social media is a tricky endeavour when selling ideas instead of products. Retailers and service providers have it relatively…
It doesn’t take a crystal ball to know that digital media will play a huge role in marketing, advertising and communications this year. From live video…