Earlier this week, we talked about why SEO is more important than ever. But there are different ways of using SEO as a marketing tool.
One important way is to ensure you’re engaging in search intent optimization.
What the heck is search intent optimization (SIO)? We’re glad you asked.
SIO is increasingly the criteria by which Google is ranking content and websites. And if you’re not paying attention to it, you’re going to lose out on those all-important search returns (and opportunities).
We created a short video to introduce you to the idea of search intent optimization and provide three easy tips to start upping your optimization game. Check it out!
Like we said in the video, if you’d like some help with your search intent optimization, drop us a line!
Communicatto can get you set up for marketing success in 2021!