08 Jan 2018 How much do you really know about the digital advertising giants?
In December 2017, eMarketer released a report on the digital marketing “duopoly”, Facebook and Google.
In the report, they explored exactly why and how the duopoly came to be, and what other digital advertising platforms can do to stay relevant.
Needless to say, all digital marketers need to understand the roles Google and Facebook play in the digital advertising market. Take our quiz below to test your digital advertising duopoly expertise!