Tag Archive | "YouTube"

Six social networks you probably haven’t heard of

February 7, 2012 1 comment

What may be the most impressive thing about these new apps/networks is how much venture capital pours into these things CALGARY, AB, Feb. 2, 2012/ Troy Media - I do a lot of public speaking all over North America. After almost every engagement someone comes up and asks something like “Have you heard of SquigglyWoo.com? It’s [...]

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When will IR ‘get’ social media?

January 16, 2012 6 comments

This article was originally published in Newsline, a publication of the Canadian Investor Relations Institute.   Investor relations people are not social. Oh, don’t get me wrong; I know they are in real life. I’ve been to numerous CIRI conferences and have witnessed this firsthand. Great banquets, golf tournaments, galas and hospitality suites – IR [...]

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Book Review: The REAL Truth About Social Media

January 12, 2012 No comments yet

Twitter. Facebook. LinkedIn. YouTube. Social media. These buzz words are getting a lot of attention. From teenagers and grandparents posting profile pics on Facebook, to celebrities sharing their “genuine” love for cheeseburgers and purses on Twitter and HR professionals recruiting potential employees on LinkedIn, there’s no segment of society that hasn’t been impacted by social [...]

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No free lunch in social media

November 30, 2011 No comments yet

CALGARY, AB, Nov. 28, 2011/ Troy Media – Everyone knows social media is free. To sign up, that is. But, as the saying goes, there is no free lunch. If you expect to get something from social media in exchange for little or nothing, you should expect to fail. Facebook is littered with such failures. [...]

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Social media audits balance art and science

September 19, 2011 No comments yet

Considerable evidence exists that social media is rapidly evolving from the shiny new marketing toy to a standard part of the media mix. Nowadays almost every campaign at least considers doing a YouTube video or a blog or a Facebook page. What sometimes gets forgotten is the post-mortem – was using social media worth it? [...]

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Resource companies leading the way in social media

April 14, 2011 No comments yet

  Every week I speak to executives who are avoiding social media. Given my Calgary location they are often from resource or energy companies, and they treat the subject as if it were bleeding or leading edge. That’s hardly the case, given the huge numbers of resource companies that already have robust social media programs, [...]

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Tech lexicon leaves average Joe in confusion

March 29, 2011 No comments yet

Ed.Note: This post originally appeared in my Postmedia News social media column. As a writer, I’m a bit of a language nut. A clever turn of phrase, a well-executed verbal thrust, makes my heart soar. My French is passable (I am a Lacombe, after all) and many decades ago I was fluent in Brazilian Portuguese. [...]

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Quickinars – social media training for business

January 7, 2011 No comments yet

Anduro Marketing and communicatto are once again teaming up to offer a full slate of social media training to Calgary businesses. “Quickinars” – quick seminars for business – offers both half day and full day sessions on topics ranging from social media strategy to practical hands on training on Twitter, Facebook, YouTube, LinkedIn, publishing workflow, [...]

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communicatto commentary: liberate your content

December 14, 2010 2 comments

communicatto commentary: social media insights – snack sized bits of social media goodness in under 5 minutes. Hosted by Calgary social media consultant Doug Lacombe, communicatto commentary documents Lacombe’s thoughts regarding social media for business. communicatto is a Calgary social media agency, follow us at http://facebook.com/communicatto This episode suggests content posted only on your website [...]

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communicatto commentary: take social media inspiration from outside your industry

November 23, 2010 4 comments

communicatto commentary: social media insights – snack sized bits of social media goodness in under 5 minutes. Hosted by Calgary social media consultant Doug Lacombe, communicatto commentary documents Lacombe’s thoughts regarding social media for business. communicatto is a Calgary social media agency, follow us at http://facebook.com/communicatto This episode suggests looking outside your industry for social [...]

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