CALGARY, AB, June 24, 2011/ Troy Media/ – “I want the corner butcher back. Bring it back a century.” So says Scott Stratten when asked what business should look like in a social media world. “I don’t want Wal-Mart, I want the butcher who knows my name and saves me a certain cut of meat because [...]
Mount Royal University is holding a one-day forum and trade show on June 23, 2011 called “Social Media Shift” – a social media marketing conference featuring Scott Stratten of @unmarketing fame, Eric Weaver (@weave) and numerous others. Here’s a peek at who’s on deck: The forum is specifically designed for small to mid-sized business owners and [...]
Mount Royal University is holding “Social Media Shift“, a one-day forum and trade show on social media marketing. A variety of dynamic speakers from the forefront of this growing phenomenon will be featured, including: Doug Lacombe – Master of Ceremonies (disclosure, that’s me!) Scott Stratten – Social Currency Ernest Barbaric – The Ripple Effect Richard [...]
Alexander Zagoumenov: Listen first: monitoring social media for opportunities and threats View more presentations from Alexander Zagoumenov. Jeff Nelson: The Power Of Online Marketing Mru V2 View more presentations from Jeff Nelson. Bruce McLeod: Mount Royal University domain presentation Louise Desmarais: Mount Royal SEO Copywriting Presentation Bruce Jensen: Web building, UI, Information Architecture, and CMS [...]
Calgary marketing professionals are hot on e-marketing, and well they should be! As budgets and audiences migrate to digital, and social media comes more and more to the fore, any marketer without e-skills will be left in the dust. Seventeen professionals took the plunge last fall, enrolling in the e-Marketing Certificate by the Canadian Marketing [...]
For those of you in my CMA eMarketing course at Mount Royal University, here are a few of the promised items to aid you in your studies and the assignment. For non-students, these are just good marketing links and probably worth a gander anyway. First, a brilliant classic on web design, the Web Style Guide, [...]
For those of you taking my Canadian Marketing Association (CMA) eMarketing class at Mount Royal University, below are the required and suggested readings. Others may find this a handy reading list, no tuition required! Also, many thanks to our first guest speaker, John Hutchings of Rare Method, who was not only kind enough to come [...]