Ed. Note: This post originally appeared in my Postmedia News social media column. You may be at risk of losing your Facebook “fan page” (a.k.a. business page a.k.a. official page) and not even know it. The issue hinges on what account administers your page. I have written in this space before how Facebook makes it [...]
Facebook fan pages are a great way to promote your business or organization, are easy to maintain and they keep your personal profile separate from your business page. To its credit Facebook has done a lot lately to make pages more brand-friendly, even website-like. If you’re like me, chances are you are not using your [...]
SEO, pay-per-click, and social media specialists Anduro Marketing and Calgary social media agency communicatto are putting on a seminar “6 Hours to Online Strategy” November 29, 2010. Register here if you’re interested in a one-day hands on online strategy development course. Here’s me and Jeff Nelson, President of Anduro, chatting about what you can expect: [...]
For those who follow this column (Hi mom!), you’ll recall that last week I was helping Toronto entrepreneur Tammy Gilden, the chief energy officer at Employee Energizer. With minimal assistance, Tammy was able to separate her personal Facebook profile from her business page, which is now at facebook.com/EmployeeEnergizer. One might call that a happy ending. [...]
I am a man of modest desires. Little things like getting news items to show on both Twitter and a Facebook fan page thrill me. And really, is it too much to ask in this uber-connected social media universe that I could publish once and cascade that content many times? Apparently, some days, it is. [...]