This is a guest post by Kelly Ferrier, owner of Calgary copywriting company, Kay Phair Advising. You can find her on Twitter at @kayphair. The weather in Calgary has been positively frigid this week (like you need me to tell you that) and the coldest day was probably Tuesday – the day of Third Tuesday [...]
Every week I speak to executives who are avoiding social media. Given my Calgary location they are often from resource or energy companies, and they treat the subject as if it were bleeding or leading edge. That’s hardly the case, given the huge numbers of resource companies that already have robust social media programs, [...]
This seminar is part of the Quickinars series of social media training – the full class list for Q1 2011 can be seen on Eventbrite. Are you baffled by all the babble surrounding digital marketing and social media? Do you wish you could tie it all together and have it all make sense? Do you [...]
Are you baffled by Twitter? Wondering how it can be used for business? Confused by all the silly lingo that goes with it? Twitter is a rich source of instantly updated information. But managing your Twitter feed can be daunting. This seminar will teach you the tricks that the pros use so that you fit [...]
Events in Calgary this week have North America buzzing about social media. In case you missed it, Calgary elected a new mayor, 38-year-old university Prof. Naheed Nenshi, some say on a campaign fuelled by social media. A quick Google search for “Nenshi +’social media’ ” turns up 88,300 results — a good number of them [...]
Wow, September is here, Calgary’s already had a dusting of snow, and all the various associations and clubs are launching their fall programming full force! Here’s a sampling of upcoming Calgary business events I am aware of and, in most cases, involved in: September 20 – Essentials of Investor Relations – Canadian Investor Relations Institute [...]
This week started with a bang for me — I got to spend Monday listening to marketing brainiacs at The Art of Marketing conference in Calgary, including two social media rock stars, Mitch Joel and Gary Vaynerchuk. Joel is the president of Montreal-based Twist Image, a digital marketing agency, as well as author of the [...]
In anticipation of the upcoming “The Art of Marketing” conference that’s coming to Calgary June 14, 2010, Sally Hogshead, internationally renowned speaker and author of the marketing best-seller ‘Fascinate” regaled me with tales of marketing triggers, the F-bomb, Jagermeister, and Tim Horton’s. Grab a Timmy’s and take thirty minutes to listen in: Send [...]
In anticipation of the upcoming “The Art of Marketing” conference that’s coming to Calgary June 14, 2010, Mitch Joel, President of Twist Image and author of best-seller “Six Pixels of Separation” took a few minutes out of his busy schedule to speak to me about digital marketing. Grab a coffee and take twenty minutes to [...]
What happens when you throw a festival for Twitter users? You get a Twestival of course; one that quenches the thirst of attendees, typically at a local pub, but also slakes the thirst of people in developing nations. This week, like many thousands of people around the world, I went to my first Twestival. Amanda [...]
