Tag Archive | "Branding"

Social business recap: Most popular stories from the last month

December 18, 2013

We dug deep into our Google Analytics reports and our click-through reports to determine which social media business stories you liked best in the last 30 days. Here are the results: Stories we wrote: Tech Talk: Dyson hot +cool: The best heater/fan you can find – The Dyson Hot + Cool is perfect for a small to medium-sized room. According […]

Social business recap: Most popular stories from the last month

November 28, 2012

We dug deep into our Google Analytics reports and our click-through reports to determine which social media business stories you liked best in the last 30 days. Here are the results: Stories we wrote: I’ll take a side of social media with my dinner, please – Nourishing our bodies is one of our most basic needs. We have to […]

#Twittergate and the case for academic live-tweeting

October 18, 2012

Live-tweeting. For those of us working in the social media field (as well as social media enthusiasts) this is an accepted practice that takes place during events and conferences we attend. Often a hashtag is selected before an event, promoted and then used throughout the event to track conversations on Twitter. This allows those in […]

In the world of social media, what’s your digital lifestyle?

August 16, 2012

Let’s take a trip back to the ‘90s. How was your life different? Chances are some of the main changes you’ll notice relate to digital media. Facebook wasn’t born yet, so annoying status updates (and endless photo albums of bare-baby-bums) weren’t yet a part of our daily lives. We weren’t privy to the intimate details […]

Digital media and the PR pro/journalist relationship: evolving but still complicated

August 2, 2012

“Journalism is printing what someone else does not want printed: everything else is public relations.” ~George Orwell Ah, the seemingly age-old tension filled, mutually distrustful, relationship between journalists and PR pros – it’s been said that journalists speak the truth and PR pros dazzle and confuse with spin. Where does this relationship stand in today’s […]

Canadian corporations wrangle with legal implications of social media

May 17, 2012

For today’s corporations, there are countless benefits to using social media to create brand growth and loyalty. We’ve discussed many of these benefits in previous installments of the digital literacy series on this blog. Social media is new and shiny – but it’s also here to stay and it’s growing and changing every day. Corporations […]

Screencast Saturdays: How to optimize your YouTube channel for humans and search engines

May 12, 2012

Welcome once again to Screencast Saturdays! This week communicatto team member Mary shows you how easy it is to optimize your YouTube channel for search engines and humans! Note for RSS subscribers: if you can’t see the video in your reader, it is located on the web here.

Screencast Saturdays: How to dress up your YouTube channel

May 5, 2012

Welcome once again to Screencast Saturdays! This week communicatto team member Mary shows you how easy it is to dress up your YouTube channel. Note for RSS subscribers: if you can’t see the video in your reader, it is located on the web here.

Five steps to a better Facebook fan page

November 29, 2010

Facebook fan pages are a great way to promote your business or organization, are easy to maintain and they keep your personal profile separate from your business page. To its credit Facebook has done a lot lately to make pages more brand-friendly, even website-like. If you’re like me, chances are you are not using your […]

Your Twitter background is (probably) borked

October 15, 2010

Twitter has been steadily rolling out the new Twitter over the past several weeks. Specifically they have changed the web interface of Twitter, which only a portion of Twitter subscribers actually use. Below is the official video announcement regarding the new Twitter, which gets around to showing the new interface around a minute and 10 […]


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