Social media marketing can’t stand alone

July 3, 2010

War, huh, yeah What is it good for Absolutely nothing Uh-huh There’s an increasing chorus of voices that, somewhat like the lyric from the ’60s hit protest song War, wonders whether social media may be good for “absolutely nothing” when it comes to business. Oddly enough, for a fellow who runs a Calgary social media [...]

News Talk 650 interview on social media and age

June 28, 2010

Richard Brown (sitting in for John Gormley) of News Talk 650 CKOM interviews Doug Lacombe of Calgary social media agency communicatto on the topic of social media, age, adoption rates, and its impact on journalism. Listen now to the roughly 15 minute interview: Like this article? Please share: Tweet

Al Jazeera piece on BP oil spill and PR

May 24, 2010

Interesting program on the PR nightmare BP has created for itself with the catastrophic 2010 oil spill on Al Jazeera’s “Listening Post” media program. Disclosure – I have a tiny bit around minute 4. Like this article? Please share: Tweet

Social media spreads BP oil spill disaster

May 1, 2010

British Petroleum has a problem, and it’s spreading. I’m not just talking about the oil pumping at an alarming rate into the Gulf of Mexico. I’m talking about the slick of digital outrage that is rapidly becoming toxic to the BP brand and image. As Ronald D. White wrote in the Los Angeles Times: “Seeking [...]

Social job hunt connects recruiters, seekers

April 10, 2010

It used to be the classifieds and career section were at the core of any job hunt, possibly with support by resume writing and interview services. Then came Working.com, Monster.ca and Workopolis.com and things started to change. You could job hunt with e-mail alerts and key words. You could put yourself in front of recruiters [...]

The Digital Discussion, an IABC talk in #yyc

January 27, 2010

Last week I had the privilege of speaking to about 50 IABC Calgary members at a session called “The Digital Discussion”. As promised, the slides are below, and a nice review from Jessica Wilkinson is on her Wildrose PR blog The Digital Discussion IABC Jan 2010 View more presentations from Doug Lacombe. Like this article? [...]

Creating buzz on a shoestring budget

December 5, 2009

Witec Alberta invited me to speak at one of their regular networking breakfasts this past week, alongside Lee McArthur, Product Manager at Kryos. Lee briefed the room on BlackBerry application platforms, choices and rollout. One of those choices for rapid application development and deployment is Kryos Velocity. I concentrated my remarks on how resource-starved tech [...]

Working the Twitter beat – social media journalism

November 26, 2009

Angela Joyce interviewed me recently about all things journalism. Thankfully she cut out the video and much of my prattling and whittled it down to these few comments on “working the Twitter beat” – here’s the audio: Like this article? Please share: Tweet

Canadian journalists on Twitter – the (soon-to-be) definitive list

October 10, 2009

A colleague was asking me whom to follow on Twitter in their field. Providing an answer took more Googling than it should have. It occurred to me, why is there no comprehensive list of Canadian journalists on Twitter? At least, none that I could find. Oh sure there was this one http://mediaontwitter.pbworks.com/Canada+-+Media+On+Twitter, and this one [...]

First RTNDA Canada webinar on social media a solid success

October 9, 2009

RTNDA Canada and my company, communicatto, hosted a webinar earlier this week for members only, a first for the association. “Social media, will it replace us or reform us?” attracted roughly 50 members from across the country who tuned in via the DimDim webinar platform. While the technology exhibited a few hiccups (the sound sound went [...]


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