Six social networks you probably haven’t heard of

February 7, 2012 2 comments

What may be the most impressive thing about these new apps/networks is how much venture capital pours into these things CALGARY, AB, Feb. 2, 2012/ Troy Media - I do a lot of public speaking all over North America. After almost every engagement someone comes up and asks something like “Have you heard of SquigglyWoo.com? It’s [...]

Twitter trash talk shaves off pounds

January 27, 2012 No comments yet

Thank God for iPhone apps CALGARY, AB, Jan. 23, 2012/ Troy Media - Back when I lived in Saskatoon a bunch of us went running each day at noon. I know, those of you who know me today would find that very hard to believe, but I swear it’s true. Whenever it was too cold or [...]

Social media in 2011 and 2012

January 4, 2012 No comments yet

2011 may have been the year Google finally got social networking right with Google+ CALGARY, Jan. 1, 2012/ Troy Media - It’s that time of year again for Digital Doug to summarize the year in social, fess up to the accuracy of last year’s predictions (or lack thereof), and break out the crystal ball for 2012. [...]

Klout doubt undermines influence scores

October 31, 2011 No comments yet

As of this week I am far less influential than last week. Nine points less influential as a matter of fact. You should probably stop reading this since I won’t sway you anyhow. I now lack Klout. Misery loves company, and I’m not the only one lacking Klout this week. Thousands were downgraded by Klout, [...]

Social media audits balance art and science

September 19, 2011 No comments yet

Considerable evidence exists that social media is rapidly evolving from the shiny new marketing toy to a standard part of the media mix. Nowadays almost every campaign at least considers doing a YouTube video or a blog or a Facebook page. What sometimes gets forgotten is the post-mortem – was using social media worth it? [...]

An antidote for connection addiction

August 23, 2011 2 comments

CALGARY, AB, Aug. 21, 2011/ Troy Media – Last night I downloaded a high-def movie to my iPad on the Wi-Fi here at the “cabin” we’ve rented, and then played it on the widescreen TV in full surround sound. This is what passes for roughing it these days, a far cry from my childhood experiences [...]

Web 2.0 déjà vu reveals human traits

August 21, 2011 No comments yet

CALGARY, AB, Aug. 12, 2011/ Troy Media – I’m having a wicked sense of déjà vu these days. And no, I did not try on my old 70s bell-bottoms, which wouldn’t fit anyway. Well, maybe if I turned them upside down and sewed the ultra-wide legs together. Never mind, I digress. I’m talking about Web [...]

Facebook contests can put businesses in the jackpot

July 5, 2011 No comments yet

With over 600 million users, it’s no wonder marketers want to run promotions on Facebook. Giveaways, photo contests, coupons, and sweepstakes – everyone is excited to generate buzz on Facebook through classic promotional means. Trouble is, Facebook pretty much forbids it. Use the apps for your contest Fret not, though, dear marketeers, there is a [...]

Twitter like 21st Century Rotary Club

June 13, 2011 4 comments

Twitter is like a 21st century Rotary Club. That’s a line I heard recently that really made sense to me. The foundation of Twitter is networking, meeting with people, building community, often doing good deeds, sometimes leading to business. So when the organizers of the venerable mesh conference asked me to assemble a panel on [...]

Shaw TV covers Quickinars social media training

April 16, 2011 No comments yet

Shaw TV came out to see us at a recent Quickinar on social media strategy – take a peek at what they found out!


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