Facebook investors IPOed at flat trading

May 19, 2012

Friday Facebook became a public company, the first American company to be valued at over $100 billion. That’s BILLION with a B and no Dr. Evil pinky, a market cap higher than McDonalds or Nike for a company that basically sells virtual eyeballs. Valuation expert Espen Robak, of Pluris Valuation Advisors said this in an […]

Your website – bride of Frankenstein or supermodel?

March 11, 2012

This article was originally published in Newsline, a publication of the Canadian Investor Relations Institute.  Nearly every IRO I speak to is dissatisfied with his or her website. Usually I innocently ask: “How is your website working for you?”. That’s when the eye rolling and sighing starts. Whether due to death by committee, an unskilled […]

When will IR ‘get’ social media?

January 16, 2012

This article was originally published in Newsline, a publication of the Canadian Investor Relations Institute.   Investor relations people are not social. Oh, don’t get me wrong; I know they are in real life. I’ve been to numerous CIRI conferences and have witnessed this firsthand. Great banquets, golf tournaments, galas and hospitality suites – IR […]

CEOs follow the money, not the tweets

December 7, 2011

CALGARY, AB, Dec. 6, 2011/ Troy Media – While wandering through Google Plus the other day, I ran across a video “CEOs suffer from social paralysis” by Thomas Power. Power, chairman and founder of Ecademy.com, essentially posits that CEOs are rewarded for things like reducing costs, automating processes and producing short term results, none of […]

communicatto chatto: Interview with StockTwits’ Howard Lindzon

November 15, 2011

I recently had a chance to interview Howard Lindzon, co-founder of StockTwits.com and long-time angel investor. Howard will be stopping in Calgary to address the Third Tuesday Calgary chapter November 17, 2011 thanks to our event partner the Canadian Investor Relations Institute. Here’s that interview:

Resource companies leading the way in social media

April 14, 2011

  Every week I speak to executives who are avoiding social media. Given my Calgary location they are often from resource or energy companies, and they treat the subject as if it were bleeding or leading edge. That’s hardly the case, given the huge numbers of resource companies that already have robust social media programs, […]

Facebook page is a tactic not strategy

November 14, 2010

For those who follow this column (Hi mom!), you’ll recall that last week I was helping Toronto entrepreneur Tammy Gilden, the chief energy officer at Employee Energizer. With minimal assistance, Tammy was able to separate her personal Facebook profile from her business page, which is now at facebook.com/EmployeeEnergizer. One might call that a happy ending. […]

Nov 29 workshop: 6 Hour Online Marketing Strategy

November 11, 2010

Online Marketing, Social Media. We hear these words all the time and think we should get our companies on board, but how? And where? Google, Yahoo, Bing, Business.com, Twitter, Facebook, LinkedIn, Flickr, Slideshare…..the list goes on and on and on. How are you supposed to figure out what to do and where your customers are? […]

Investor relations 2.0 – finance goes social

September 25, 2010

This week I spent some time listening and speaking at a Canadian Investor Relations Institute seminar entitled The Essentials of IR. Other, smarter people spoke about finance and working the street, road shows, investment bankers, regulatory compliance and relationships with business reporters. My bit was on developing and delivering key messages. A publicly listed company […]

Wire is dead; long live the wire!

September 18, 2010

Social media pundits have been busy predicting, even advocating, the death of the news release in favour of the “social media release” (SMR) or simply website disclosure. That’s wrong-headed, but perhaps not for the reasons you might think. First, a little history. The news release (or, as we old print guys say, “press release”) has […]


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