Twitter like 21st Century Rotary Club

June 13, 2011

Twitter is like a 21st century Rotary Club. That’s a line I heard recently that really made sense to me. The foundation of Twitter is networking, meeting with people, building community, often doing good deeds, sometimes leading to business. So when the organizers of the venerable mesh conference asked me to assemble a panel on [...]

Gilligan’s Island allegory for social media

June 7, 2011

A few weeks ago I had the tremendous pleasure of attending a gathering of chief marketing executives put on in Banff by the Conference Board of Canada. The topic was New Age Marketing and we enjoyed excellent presentations by top-notch digital marketing folks from LinkedIn.com, TorStar Publishing and Deloitte. A special highlight for the small [...]

Video: Digerati speaking at Mount Royal U “Shift” Conference

June 2, 2011

Mount Royal University is holding a one-day forum and trade show on June 23, 2011 called “Social Media Shift” – a social media marketing conference featuring Scott Stratten of @unmarketing fame, Eric Weaver (@weave) and numerous others. Here’s a peek at who’s on deck: The forum is specifically designed for small to mid-sized business owners and [...]

Community Managers need passion, insight before tech skills

May 23, 2011

I had the pleasure of attending a recent presentation by Sarah Blue, brand evangelist and community outreach at Cardinal Media Technologies. Blue presented From Zero to Engaged: Ten Secrets to Get Your Community Rolling to the Social Media Breakfast club of Calgary, an excellent monthly event powered by McQ Design and a team of volunteers. Blue’s [...]

Social Media Shift, big ideas for growing business

May 23, 2011

Mount Royal University is holding “Social Media Shift“, a one-day forum and trade show on social media marketing. A variety of dynamic speakers from the forefront of this growing phenomenon will be featured, including: Doug Lacombe – Master of Ceremonies (disclosure, that’s me!) Scott Stratten – Social Currency Ernest Barbaric – The Ripple Effect Richard [...]

First Nations build community on social media

May 12, 2011

This week I had the privilege of helping put on a social media seminar for First Nations communicators. Representatives from the Siksika Nation and the Piikani Nation, both in Alberta, were in attendance at our Social Media Strategy for First Nations “Quickinar.” Jeff Nelson, my partner in producing Quickinars, and I received much help in [...]

Social media publishing like building a bonfire

January 22, 2011

Note: This article was originally published in its entirety on my Postmedia News social media column. The social media club I organize, Third Tuesday, had a great speaker this week. Social media consultant to corporate America, podcaster, web community builder, and now author C.C. Chapman came to Canada to promote his new book Content Rules. [...]

Quickinar: Social Media Strategy in 6 Hours

January 12, 2011

This seminar is part of the Quickinars series of social media training – the full class list for Q1 2011 can be seen on Eventbrite. Are you baffled by all the babble surrounding digital marketing and social media? Do you wish you could tie it all together and have it all make sense? Do you [...]

Quickinar: Tweet Like a Pro in Under 3 Hours

January 8, 2011

Are you baffled by Twitter? Wondering how it can be used for business? Confused by all the silly lingo that goes with it? Twitter is a rich source of instantly updated information. But managing your Twitter feed can be daunting. This seminar will teach you the tricks that the pros use so that you fit [...]

Video: Jeff & Doug on online strategy seminar

November 20, 2010

SEO, pay-per-click, and social media specialists Anduro Marketing and Calgary social media agency communicatto are putting on a seminar “6 Hours to Online Strategy” November 29, 2010. Register here if you’re interested in a one-day hands on online strategy development course. Here’s me and Jeff Nelson, President of Anduro, chatting about what you can expect: [...]


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