Social media publishing like building a bonfire

January 22, 2011 1 comment

Note: This article was originally published in its entirety on my Postmedia News social media column. The social media club I organize, Third Tuesday, had a great speaker this week. Social media consultant to corporate America, podcaster, web community builder, and now author C.C. Chapman came to Canada to promote his new book Content Rules. [...]

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Social media browsers add new fronts to old war

January 15, 2011 2 comments

Note: This article was originally published in its entirety on my Postmedia News social media column. I remember the feeling of revelation when I saw the first web browser, NCSA Mosaic, sometime early in 1994. It was at that moment I realized the newspaper business was in for a challenge from the newly minted World Wide [...]

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Quickinar: Social Media Strategy in 6 Hours

January 12, 2011 No comments yet

This seminar is part of the Quickinars series of social media training – the full class list for Q1 2011 can be seen on Eventbrite. Are you baffled by all the babble surrounding digital marketing and social media? Do you wish you could tie it all together and have it all make sense? Do you [...]

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Quickinar: Tweet Like a Pro in Under 3 Hours

January 8, 2011 No comments yet

Are you baffled by Twitter? Wondering how it can be used for business? Confused by all the silly lingo that goes with it? Twitter is a rich source of instantly updated information. But managing your Twitter feed can be daunting. This seminar will teach you the tricks that the pros use so that you fit [...]

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Quickinars – social media training for business

January 7, 2011 No comments yet

Anduro Marketing and communicatto are once again teaming up to offer a full slate of social media training to Calgary businesses. “Quickinars” – quick seminars for business – offers both half day and full day sessions on topics ranging from social media strategy to practical hands on training on Twitter, Facebook, YouTube, LinkedIn, publishing workflow, [...]

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2010 the year social media came of age

December 31, 2010 No comments yet

Note: This article was originally published in its entirety on my Postmedia News social media column. When Time Magazine names Facebook founder Mark Zuckerberg Person of the Year and Hollywood releases a movie entitled The Social Network, it’s fair to say 2010 is the year social media came of age. And while Zuck made headlines [...]

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communicatto commentary: liberate your content

December 14, 2010 2 comments

communicatto commentary: social media insights – snack sized bits of social media goodness in under 5 minutes. Hosted by Calgary social media consultant Doug Lacombe, communicatto commentary documents Lacombe’s thoughts regarding social media for business. communicatto is a Calgary social media agency, follow us at http://facebook.com/communicatto This episode suggests content posted only on your website [...]

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Location, location, no location

December 13, 2010 No comments yet

Note: This article was originally published in its entirety on my Postmedia News social media column. I deleted my Foursquare account this week. Sadly, this means I will never be mayor of my local Costco or doughnut shop. It also means you (and various nefarious types) don’t know where I am, which is good by [...]

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Explaining RSS not simple (for me)

December 6, 2010 2 comments

Note: This article was originally published in its entirety on my Postmedia News social media column. I teach a lot of social media and Internet strategy seminars. The feedback forms always say I have a way of making the complex comprehensible. Since they are anonymous forms, I trust they accurately reflect people’s experience. But there [...]

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Five steps to a better Facebook fan page

November 29, 2010 No comments yet

Facebook fan pages are a great way to promote your business or organization, are easy to maintain and they keep your personal profile separate from your business page. To its credit Facebook has done a lot lately to make pages more brand-friendly, even website-like. If you’re like me, chances are you are not using your [...]

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