CALGARY, AB, Nov. 28, 2011/ Troy Media – Everyone knows social media is free. To sign up, that is. But, as the saying goes, there is no free lunch. If you expect to get something from social media in exchange for little or nothing, you should expect to fail. Facebook is littered with such failures. [...]
CALGARY, AB, Nov. 20, 2011/ Troy Media – Most companies think publicity when they think social media. Usually their thoughts go straight to Facebook or Twitter, and the focus is on external audiences. Which begs the question, why ignore those closest to you – your employees? In my experience, the “internal social” discussion generally begins [...]
I recently had a chance to interview Howard Lindzon, co-founder of StockTwits.com and long-time angel investor. Howard will be stopping in Calgary to address the Third Tuesday Calgary chapter November 17, 2011 thanks to our event partner the Canadian Investor Relations Institute. Here’s that interview: