This seminar is part of the Quickinars series of social media training – the full class list for Q1 2011 can be seen on Eventbrite.
Are you baffled by all the babble surrounding digital marketing and social media?
Do you wish you could tie it all together and have it all make sense?
Do you need your social media marketing to sync up with your website, pay-per-click advertising, and search engine optimization?
Would you like to fast track the development of a digital marketing plan?
Then this action-packed day long seminar is for you.
What will you learn?
Twitter, Facebook, LinkedIn, Flickr, YouTube, Slideshare…..the list goes on and on and on. How are you supposed to figure out what to do and where your customers are?
This seminar will help your figure out the do’s and don’ts of your social media and online marketing strategy.
Jeff Nelson, of Anduro Marketing and Doug Lacombe, of communicatto will facilitate this session and cover the following topics:
- A Framework for Developing your Social Media Strategy
- Your Target Market and How They Use the Internet
- Research Techniques
- Realistic Objectives
- Which Platforms are Best for Your Company
- Integrating Campaigns
- Monitoring Dashboards
- Workflow Automation
- KPIs to Measure Success
- Resource Allocation and Budgets
- Roll-out Plan and Time Line
- Measuring ROI
Who should attend?
Communicators, public relations practitioners, marketers, small business owners/managers, and consultants. Anyone who wants to integrate social media into their other online and offline communications tactics.
Register below using your credit card or Paypal (account not required) or call Nicholette to register by phone at 403-410-3803.
What people are saying:
I brought back several items presented at the workshop to my team supervisor and he’s really psyched about them. I’m looking forward to incorporating several of my lessons learned in the new year to help strengthen the communications we are doing now.
Lots of valuable information which I can use right away in my real work situation
I feel I learned a lot about Internet Marketing and Social Media and can apply what I have learned to my current job.
Tags: Anduro Marketing, Calgary, class, classes, communicatto, corporate, digital marketing, Doug Lacombe, education, Jeff Nelson, professional development, quickinar, Quickinars, seminar, seminars, Social Media, training, Twitter, workshop