Investor relations 2.0 – finance goes social

September 25, 2010

This week I spent some time listening and speaking at a Canadian Investor Relations Institute seminar entitled The Essentials of IR. Other, smarter people spoke about finance and working the street, road shows, investment bankers, regulatory compliance and relationships with business reporters. My bit was on developing and delivering key messages. A publicly listed company […]

Fall business events heat up in Calgary

September 19, 2010

Wow, September is here, Calgary’s already had a dusting of snow, and all the various associations and clubs are launching their fall programming full force! Here’s a sampling of upcoming Calgary business events I am aware of and, in most cases, involved in: September 20 – Essentials of Investor Relations – Canadian Investor Relations Institute […]

Wire is dead; long live the wire!

September 18, 2010

Social media pundits have been busy predicting, even advocating, the death of the news release in favour of the “social media release” (SMR) or simply website disclosure. That’s wrong-headed, but perhaps not for the reasons you might think. First, a little history. The news release (or, as we old print guys say, “press release”) has […]

Resource companies need social media voice

September 7, 2010

There is a misconception in some quarters that social media is only for business-to-consumer marketing, not business-to-business. This view is particularly prevalent in Western Canada, no doubt due to the heavy emphasis on resource-based industries. Often someone from legal will declare with great assurance: “We don’t need social media, we’re not selling anything.” OK, maybe […]

Social media; failure to plan equals planning to fail

September 4, 2010

Last week I wrote about the “pre-flight checklist,” what you should do before engaging in social media for your business. I memorize that checklist using the acronym BUMPP: Brand, Understand, Monitor, Policy and then Participate. Like a pilot before takeoff, you really want a few checks and balances before careening down the runway of social […]

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