Alberta Venture asks “What does a career in social media mean?”

Posted on June 29, 2010

Doug Lacombe, Calgary social media expertEven for those executives whose organizations live and breathe on the weird, wide web every day, it can be difficult to make sense of the muddled opportunities of social media. For example, what’s the benefit of marketing online if you don’t understand the potential return on investment (ROI)? Will tapping tools such as Twitter and Facebook drive your PR strategy to new heights, or does such uncontrollable exposure risk brand suicide? Not everybody who claims to be a ‘social media expert’ can be, can they? Full article on AlbertaVenture.com

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4 Responses to “Alberta Venture asks “What does a career in social media mean?””

  1. Kyle
    Jun 29, 2010
    Reply

    Dougie you Rock!


    • Doug Lacombe
      Jun 30, 2010
      Reply

      Just working away in the salt mines here doin’ my thing :-) Thanks Kyle! Have a great summer/Stampede!


      • Kyle
        Jun 30, 2010
        Reply

        Hope all is going well! Any holidays planned to recover from Stampede?


        • Doug Lacombe
          Jul 03, 2010
          Reply

          Naw, no rest for the wicked :-) Seriously, have numerous deadlines/deliverables throughout July so keepin’ on truckin’.



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