Calgary marketing professionals are hot on e-marketing, and well they should be! As budgets and audiences migrate to digital, and social media comes more and more to the fore, any marketer without e-skills will be left in the dust. Seventeen professionals took the plunge last fall, enrolling in the e-Marketing Certificate by the Canadian Marketing [...]
This week I experienced something extraordinary, thanks to social media and the drive and compassion of three Calgary women. Sixteen days after the devastating earthquake in Haiti, YYC4Haiti became the largest “tweetup” (a meet up of Twitter users) in Western Canada, raising an estimated $25,000 for the Red Cross in the process. This most assuredly [...]
Last week I had the privilege of speaking to about 50 IABC Calgary members at a session called “The Digital Discussion”. As promised, the slides are below, and a nice review from Jessica Wilkinson is on her Wildrose PR blog The Digital Discussion IABC Jan 2010 View more presentations from Doug Lacombe.
Twitter and Facebook: Major players in Calgary efforts to raise money for Haiti earthquake relief What: YYC4Haiti, a Calgary fundraiser for the Canadian Red Cross Haiti Relief When: Thursday, January 28, 5:30 p.m. Where: Flames Central Who: YYC4Haiti, a team assembled via Twitter. Contact information below. CALGARY—Three Calgary women have spearheaded a team to mobilize [...]
Haiti remained a trending topic on the social web as the focus slowly shifted from disaster to rescue and aid. Numerous fundraisers are ramping up, from George Clooney’s Hope for Haiti Now to grassroots efforts such as Calgary’s yyc4haiti.com. Meanwhile, DigitalJournal.com reported Canada was attempting to take a lead role in Haiti’s reconstruction: “Canadian Ambassador [...]
From the vapid and vacuous to the profound and tragic, the social web proved its mettle this week in the face of the disastrous Haitian earthquake. The catastrophic magnitude 7.0 earthquake decimated the impoverished Caribbean island, snuffing out tens of thousands of lives while toppling infrastructure. Miraculously, what seemed to stay up were pockets of [...]
Everyone knows the first month of the New Year always represents an opportunity for change, renewal, and a fresh start. Calgary associations seem to be taking this fresh start very seriously with a dizzying array of events to choose from in Q1 alone. Forget six degrees (or pixels) of separation, if you go to all [...]
The social web was alive with Elvis sightings on what would have been his 75th birthday Friday. At least Blip.fm, a popular music sharing service, seemed to think the King might still be at the mall, according to this tweet from @NathanWurtzel: ” ‘Enter your postal code to find out when Elvis Presley is performing [...]
The social web swept away 2009 and ushered in 2010 with much talk of hangovers and hair of the dog. In the words of @Sleeperkid: “To my friends already cleaning house, doing pilates, and getting work done: STOP IT. You’re making me feel like the hung over bum I am.” For the intellectually curious drunk, [...]
